Here’s something cool.
One of our colleagues decided recently to build a proof of concept showing how Pitney Bowes Business Insight’s mapping software can be used with an Apple iPhone.
In this case, the maps are being accessed via the web and returned to the iPhone, which has a simple client to catch the data.
Among the benefits to this is the fact that the mapping data that are returned are not limited. Because Pitney Bowes Business Insight’s Location Intelligence software lets companies build and organize their own data, the information that is streamed across the internet is not limited to just streets, as is the case with most iPhone applications. The data that are streamed to the iPhone can be sales territories, infrastructure data related to pipes or power lines, or crime data, such as the latest reports of crime by type sorted and pinned to a map.
I also liked the way we used the creation of drive-time polygons to show off some of the spatial analytics that can be integrated into a map to add real value.
The iPhone might not be the best device for a complex business application, but because Pitney Bowes Business Insight’s software is open and standards based, it can usually be accessed via any client. It is great to see our technology being shown off in such a good light.



